Meantime Brewing brings in Hope & Glory as part of expansion plans
07 Feb 2012 | by John Owens
Hope & Glory PR has won a brief from Greenwich-based craft brewer Meantime Brewing.
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Brand Manager of the Week: Steve Cooper, Marketing director, Feel Good Drinks
08 Feb 2012
- Describe yourself in three words. Understated. - What would you be if you weren't a marketer? I did a physics degree fully intending to become a teacher. It never happened. - What advice would you give someone starting their marketing career? Get experience in other areas so you understand...
Budweiser 'return of the king' by Anomaly
07 Feb 2012
Budwesier's Super Bowl spot is set during the Prohibition era in America.
Loyd Grossman Sauces 'Share a lifetime's passion' by Dare
07 Feb 2012
Premier Foods is launching a new brand campaign for Loyd Grossman sauces. Created by Dare, the spot follows Grossman and his gastronomic trials and adventures from infant to present day.
Gü 'Valentine's Day' by DDB UK
07 Feb 2012
DDB UK has produced the latest phase of the "give in to Gü" campaign for the luxury desserts manufacturer, promoting the brand's Passion Soufflé for Valentine's Day with two new print ads.
All Her Majesty's brands: 10 brands the Queen can't live without
07 Feb 2012 | by Staff
To celebrate Her Majesty's accession milestone this week, Marketing magazine thought it fitting to compile a list of the Queen's must-have brands, from the monarch's favourite chocolate to her underwear brand of choice.
Cravendale unveils Muppets campaign
07 Feb 2012 | by Sara Kimberley
Cravendale has unveiled its TV and cinema campaign featuring The Muppets, as part of its first brand partnership.
Vimto shifts marketing spend with increased digital investment
07 Feb 2012 | by Sarah Shearman
Vimto is shifting its marketing spend from TV to digital, as the brand looks to capitalise on its growing online fan base.
McCain cooks up potato-scented bus stop campaign
07 Feb 2012 | by Maisie McCabe
McCain Foods, the frozen food manufacturer, is installing the smell of baked potatoes to 10 bus stops around the country as part of its £1.4m push for Ready Made Jackets.
Chocolate brand Lindt calls in Be More to improve engagement with consumers
07 Feb 2012 | by Sara Luker
Chocolate brand Lindt has brought in fresh PR support as it looks to improve its engagement with consumers as it approaches Easter.
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