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Malibu launches VIP-themed Facebook app as part of summer style activity

Pernod Ricard is rolling out a Facebook app for its Malibu brand, as part of its Malibutique shopping and fashion summer activity.

VCCP wins Laithwaites advertising account

Laithwaites, the wine merchant, has awarded its ad account to VCCP after a review.

Ketel One in search for creative agency

The Dutch brand Ketel One Vodka is looking for an agency to handle UK advertising.

Heineken appoints Publicasity for trade press brief

Heineken, the UK's leading beer and cider business, has appointed Publicasity to handle trade press and raise the profile of its portfolio brands.

Video: Brian Blessed and Carlsberg brand controller discuss Euro 2012 ad

Marketing attended the filming of the Carlsberg 'fan academy' ad at Mill Hill School in London, to interview the stars Brian Blessed, Linford Christie and Carlsberg brand controller Darren Morris.

Kopparberg 'un-established since 1882' by RKCR/Y&R

Kopparberg, the premium cider brand from Sweden, has launched a £10 million campaign that aims to connect it with unconventional lifestyles, innovation and music.

Carlsberg 'fan academy' by Fold7

Des Lynam, Stuart Pearce and Sir Bobby Charlton star in a new TV campaign for Carlsberg.

Kopparberg unveils 'un-established' marketing drive

Kopparberg is set to unleash a £10m marketing campaign which aims to link the cider brand to unconventional lifestyles, innovation and music.

Stella Artois Cidre to launch pear variant for UK market

Stella Artois Cidre, the cider variant from AB InBev-owned Stella Artois, will be extending the brand by launching a pear variant into the UK market next month.

Carlsberg launches star-studded football-focused ad

Carlsberg is launching a star-studded patriotic TV ad campaign this weekend, featuring Sir Bobby Charlton, Ian Wright and Des Lynam, to promote its sponsorship of the UEFA Euro 2012Football Championship.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.