AUTOMOTIVE
AGENCY

Pick of the week: Toyota Europe "Safe and sound" by Saatchi & Saatchi

Simon Gwynn is tickled by the lateral thinking in this attempt to shame teens into responsible driving.

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CONSUMER GOODS
AGENCY

The future of gender marketing

As tech, retail and fashion disrupt traditional stereotypes, gender-specific marketing is looking increasingly outdated, says the Futuremade founder.

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FASHION / CLOTHING
BRANDS

Now you can search Asos' 85,000 products with a photo

Asos has rolled out a function on its mobile app in the UK that will let its customers search its...

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FINANCIAL SERVICES

AGENCY

Richard Warren joins Group M Lloyds team

Richard Warren, the former UK chief executive of MullenLowe Group, has joined WPP's Greenhouse Group M, which services Lloyds Banking...

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FOOD AND DRINK

AGENCY

McCain fights back against popular culture's problem with real families in latest campaign

McCain is aiming to celebrate "what makes modern families great" in a new TV ad featuring real people, and with...

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FMCG

BRANDS

Who is winning the Premier League on social media?

These are the football clubs scoring the best engagement rates across Twitter and Facebook, according to We Are Social.

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GOVERNMENT/NON-PROFIT

AGENCY

Malaria No More appoints Dentsu Aegis Network and R/GA London to global remit

R/GA London and Dentsu Aegis Network have been appointed to help Malaria No More UK achieve its goal of ending...

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MEDIA/ENTERTAINMENT

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RETAIL

BRANDS

Trump 'fires' business leaders after mass exodus

US president Donald Trump has disbanded two business councils after even more corporate leaders left in a move to distance...

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TECHNOLOGY

AGENCY

Sobering lessons from adtech

Adtech has disrupted a huge industry, but the value it has created has largely been to the benefit of Google...

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TELECOM / UTILITIES

AGENCY

O2 reignites 'Wear the rose' rugby campaign for women's team

O2 has brought back the "Wear the rose" call to action for England Rugby fans - this time to support...

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TRAVEL

BRANDS

Airbnb's Mildenhall: listen to your mentors

Jonathan Mildenhall, chief marketing officer of Airbnb, shares his best career advice and recalls the two women who gave him...

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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