Starcom News, Articles & Analysis

Read the latest Starcom News, Articles & Analysis at Campaignlive UK

Articles: 32 Results
What does it take to be a media agency leader now?

What does it take to be a media agency leader now?

The media industry has been left reeling by a number of high-profile departures.

Publicis Media names Frogley as UK CEO as Morrissey takes strategy role

Publicis Media names Frogley as UK CEO as Morrissey takes strategy role

Publicis Media has appointed Sue Frogley as UK chief executive, replacing Amanda Morrissey who is moving after only 18 months

Glucklich steps down as Starcom UK CEO

Glucklich steps down as Starcom UK CEO

Pippa Glucklich is to step down as UK chief executive of Starcom after five years at the agency.

Publicis Groupe poaches Ogilvy's Annette King to run UK as CEO

Publicis Groupe poaches Ogilvy's Annette King to run UK as CEO

Annette King, the chief executive of Ogilvy in the UK, has been poached by Publicis Groupe to take up the

Publicis Groupe appoints CSR champion at the highest level to spearhead change

Publicis Groupe appoints CSR champion at the highest level to spearhead change

Publicis Groupe has expanded the responsibilities of secretary general Anne-Gabrielle Heilbronner to include CSR and The Women's Forum for the

Stranger to take Starcom UK group and EMEA leadership role

Stranger to take Starcom UK group and EMEA leadership role

Jodie Stranger is to take a newly created role as Starcom UK Group chief executive and president of global network

Samsung underscores #dowhatyoucant brand strategy with new global ad for S8 Galaxy

Samsung underscores #dowhatyoucant brand strategy with new global ad for S8 Galaxy

Samsung's latest spot for the launch of the S8 Galaxy, "The new normal" is the latest part of the brand's

Media planning is suffering a shortage of storytellers

Media planning is suffering a shortage of storytellers

The way media agencies have changed their hiring patterns to bring in more tech- and data-focused people means planning is

Starcom

Starcom

Campaign's School Reports are the definitive assessment of how advertising and media agencies performed last year.

WATCH: What's the biggest trend in mobile right now?

WATCH: What's the biggest trend in mobile right now?

Campaign spoke to Lisa Donohue of Starcom Worldwide at Mobile World Congress about AI, the Internet of Things and the