KFC News, Articles & Analysis

Read the latest KFC News, Articles & Analysis at Campaignlive UK

Articles: 13 Results
Wit, edge and subversion are being replaced by nebulous 'brand purpose'

Wit, edge and subversion are being replaced by nebulous 'brand purpose'

Have ads become a bit too worthy and vanilla?

Seven ads that escaped a ban

Seven ads that escaped a ban

KFC has avoided investigation by the Advertising Standards Authority, despite more than 500 complaints for the brand's first campaign by

KFC 'whole chicken' ad will not be investigated by ASA

KFC 'whole chicken' ad will not be investigated by ASA

The ad watchdog will not formally investigate KFC's latest campaign, despite receiving nearly 500 complaints about it.

Why are we, the advertising industry, so hypocritical?

Why are we, the advertising industry, so hypocritical?

Despite hundreds of ASA complaints, the industry should be praising KFC's recent campaign, Trinity Mirror's group marketing director writes.

KFC shifts marketing to focus on quality and provenance

KFC shifts marketing to focus on quality and provenance

KFC is focusing on quality and provenance in shift in its marketing to change perceptions about its food in the

KFC: why making weird products seems to be a global brand strategy

KFC: why making weird products seems to be a global brand strategy

Think the KFC smartphone is weird? You haven't seen anything yet.

Wimbledon 2017: this year's best brand ads and stunts

Wimbledon 2017: this year's best brand ads and stunts

Campaign's round-up of brand activity around this year's Wimbledon tennis championships.

Tragicomic KFC campaign wins Radio Grand Prix for Ogilvy Johannesburg

Tragicomic KFC campaign wins Radio Grand Prix for Ogilvy Johannesburg

Ogilvy & Mather Johannesburg have won the top prize in the radio category at this year's Cannes Lions for a

Review recap: KFC, Peroni

Review recap: KFC, Peroni

Campaign's weekly round-up of accounts that are up for review across advertising and media.

KFC launches digital and CRM review

KFC launches digital and CRM review

KFC is looking for a digital and CRM specialist to augment its agency roster after moving its above-the-line from Bartle

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).