Twitter News, Articles & Analysis

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Articles: 19 Results
Unilever recruits industry giants to fight gender stereotypes in advertising

Unilever recruits industry giants to fight gender stereotypes in advertising

Unilever has partnered with UN Women and companies including WPP, Procter & Gamble, Facebook and Google to launch the Unstereotype

Twitter relaunches dynamic campaign for election time

Twitter relaunches dynamic campaign for election time

Twitter is relaunching its dynamic out-of-home and digital campaign that tracks trending topics in real time on 5 June -

It's time to transform how we measure media

It's time to transform how we measure media

The industry needs to take off its blinkers and change the way it judges media planning. By Twitter UK's director

Twitter launches DM cards for brands

Twitter launches DM cards for brands

Twitter has launched a customisable Direct Message Card that brands can use to promote and share the bots or other

Movers and shakers: Twitter, Condé Nast, Carrs Foods, Group M, Y&R London and more

Movers and shakers: Twitter, Condé Nast, Carrs Foods, Group M, Y&R London and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

Twitter co-founder Biz Stone returns

Twitter co-founder Biz Stone returns

Twitter's co-founder, Biz Stone, is returning to the social media company after six years in a newly-created role focusing on

BuzzFeed nabs Twitter's head of product and media tools

BuzzFeed nabs Twitter's head of product and media tools

Jinen Kamdar, Twitter's head of product and media tools, has left after seven years to join BuzzFeed as its vice-president

Twitter partners with Dunnhumby to woo FMCG brands

Twitter partners with Dunnhumby to woo FMCG brands

Twitter is attempting to boost its transparency with advertisers by partnering with data giant Dunnhumby, to help FMCG brands quantify

Google and Facebook now control 20% of global adspend

Google and Facebook now control 20% of global adspend

Google and Facebook control 20% of all media ad spend worldwide, up from 11% in 2012.

Twitter ad revenue decline worsens

Twitter ad revenue decline worsens

Twitter reported a worsening decline in ad revenue today, despite a growth in user numbers, as promoted tweets and direct

Job description: Digital marketing executive
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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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