Advertising News, Articles & Analysis

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Ebay completes advertiser roster for Piccadilly Lights relaunch

Ebay completes advertiser roster for Piccadilly Lights relaunch

Ebay will advertise on the famous Piccadilly Lights outdoor site when it relaunches this month, completing a roster of six

The making of an ad: on set of Direct Line's 'Smart Crossing' campaign

The making of an ad: on set of Direct Line's 'Smart Crossing' campaign

We were on location with Direct Line and Saatchi & Saatchi discussing their latest campaign to reduce traffic and pedestrian

Droga, Mildenhall, Sallata and Krainik join the Cover Hack: deadline November 7

Droga, Mildenhall, Sallata and Krainik join the Cover Hack: deadline November 7

Campaign, in partnership with Ai Media Group, is asking creatives to design our first cover wrap of 2018. The creative

The danger of being bored by diversity

The danger of being bored by diversity

The notion that diversity and talent are mutually exclusive pursuits are damaging not just to the advertising industry, but the

Why this dad wanted to make an ad about period blood

Why this dad wanted to make an ad about period blood

Why isn't showing period blood in ads normal? The executive creative director of Abbott Mead Vickers BBDO, which made Bodyform

Who Wot Why hires first permanent creatives from Saatchis

Who Wot Why hires first permanent creatives from Saatchis

Creative start-up Who Wot Why has hired Saatchi & Saatchi's Matt Butterfield and Ben Mills as the agency's first permanent

Volvo pulls out of Channel 4 disability competition after winning £1m of free airtime

Volvo pulls out of Channel 4 disability competition after winning £1m of free airtime

Volvo has said it now will not participate in Channel 4's Diversity in Advertising Award, after its agency Grey London

Why customer experience starts with your people

Why customer experience starts with your people

A company is nothing without a mix of cultures, personalities and ideas that the people within it bring, says Jason

A bot that targets sports websites is costing advertisers $250 million a year

A bot that targets sports websites is costing advertisers $250 million a year

Ad fraud detector Forensiq says the NFL, ESPN and all major sports sites are affected.

The making of an ad: behind CoppaFeel's 'Trust your touch' campaign

The making of an ad: behind CoppaFeel's 'Trust your touch' campaign

CoppaFeel!, Fold7 and Riff Raff Films discuss the the ad that calls upon men and women to check their breasts.