Creative Advertising News, Articles & Analysis
Read the latest Creative Advertising News, Articles & Analysis at Campaignlive UK
Have we given up being late but great in favour of being punctual and good?
Beautifully conceived, crafted and executed film makes people weep, laugh and gasp. Cheap, snackable, knocked-up content gets a 'skip' and
Creative leaders need to develop creative people for the world now, not for the world they started out in.
Some of the best art came out of the frustration people felt during Thatcher's reign. Imagine what this era can
Data can make us smarter but greatness comes from being bold and taking risks, says Creature of London's founding creative
What better job is there than creating little moments of wonder that stop people in their tracks, even if it's
Because she was given an opportunity, Phyllis Robinson went on to become 'the mother of modern advertising'. It's a tale
Craft propels a good ad to greatness. For creative advertising to thrive, we can't let the skills of our trade
Don't be different for different's sake - let's go back to making truly great creative work that wins over consumers
Nils Leonard, the former chairman and chief creative officer of Grey London, is to chair the judging panel for the
Moneysupermarket.com is bringing back Masters of the Universe character Skeletor for its "You're so Moneysupermarket" campaign.
In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.
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