Creative Advertising News, Articles & Analysis

Read the latest Creative Advertising News, Articles & Analysis at Campaignlive UK

Articles: 3515 Results
How Blackcurrant Tango created an advertising classic - and what creatives can learn 20 years later

How Blackcurrant Tango created an advertising classic - and what creatives can learn 20 years later

On the 20th anniversary of Blackcurrant Tango's 'St George', one of the most popular ads of all time, Brittaney Kiefer

Creatives are caught in a not-very-brave new world

Creatives are caught in a not-very-brave new world

Creatives are increasingly fettered by the innate conservatism and follow-the-awards ovine behaviour of our industry.

Ringan Ledwidge on how clowns helped him keep his creative faith

Ringan Ledwidge on how clowns helped him keep his creative faith

A week after the release of his new Audi ad, top commercials director Ringan Ledwidge talks to Brittaney Kiefer about

Why it's all about the idea in today's jump culture

Why it's all about the idea in today's jump culture

How do we ensure that our creative ideas are not simply moving from an interruption to irritation?

Does this year's D&AD Annual capture our crazy times?

Does this year's D&AD Annual capture our crazy times?

Vicki Maguire, the co-chief creative officer of Grey London, reviews the new D&AD Annual and questions whether it captures the

Why creative people have lost their way

Why creative people have lost their way

What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry,

How Mario Testino found a new lens

How Mario Testino found a new lens

The legendary photographer has tapped a new creative vein through his use of Instagram. He talks to Brittaney Kiefer about

Uncommon people: Was Leonard, Jameson and Graeme's disruptive new agency worth the wait?

Uncommon people: Was Leonard, Jameson and Graeme's disruptive new agency worth the wait?

Adland's newest start-up is in the business of making a difference.

How to be a VR director

How to be a VR director

Greg Furber worked in films and advertising before becoming a VR director at Rewind. He talks about how he did

We should be afraid, we should be very afraid

We should be afraid, we should be very afraid

For creatives there's a good kind of fear. It can push you to do better, says Adam & Eve/DDB's chief