Online Display Advertising News, Articles & Analysis
Read the latest Online Display Advertising News, Articles & Analysis at Campaignlive UK
Three major US brands have joined the growing list of advertisers to pause advertising on YouTube following recent revelations that
How did Google, a company chock-full of so many smart, decent people manage to get itself into such a quagmire?
Google's response to revelations that a series of major brands were inadvertently funding extremist content with their ads has received
Advertisers and agencies that want to reap greater rewards from ad automation should not have to accept a certain element
Google bosses have apologised and promised improvements after being hauled into the Cabinet Office following a Times investigation that found
Several more major brands, including Vodafone, Sky, and a trio of the UK's leading banks, have added their names to
The Times' two-day splash is a timely call to brands, agencies and publishers to resolve the problems of programmatic once
Thomson Reuters has also suspended part of its advertising, while the other brands are reviewing their policies and checking in
Sandals Resorts and Marie Curie have joined Jaguar Land Rover in withdrawing online ad campaigns following the revelation that they
The transparency controversy that broke last year has driven nearly nine in ten advertisers to review and reset contracts, research
Moneysupermarket.com is bringing back Masters of the Universe character Skeletor for its "You're so Moneysupermarket" campaign.
In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.
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