TV Advertising News, Articles & Analysis

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Just Eat to sponsor The X Factor in £30m broadcast deal

Just Eat to sponsor The X Factor in £30m broadcast deal

Just Eat will sponsor ITV's The X Factor in a £30m deal over two years that will see the food

Alzheimer's Society calls for public to set aside differences to fight dementia

Alzheimer's Society calls for public to set aside differences to fight dementia

The people of the UK are being urged to forget the things that separate them and unite to tackle what

Channel 4 and ITV make unprecedented expression of unity in fight against Alzheimer's

Channel 4 and ITV make unprecedented expression of unity in fight against Alzheimer's

The UK's two largest commercial channels, ITV and Channel 4, are working together for the launch of a new brand

Share a Coke campaign returns with holiday twist

Share a Coke campaign returns with holiday twist

Coca-Cola is bringing back its "Share a Coke" packaging campaign - but this time, bottles and cans will feature the

Why Heineken is embracing a 'naive' view of the world

Why Heineken is embracing a 'naive' view of the world

Heineken's new global campaign encourages men to expand their horizons by portraying their familiar urban environment as a cinematic playground.

Cara Delevingne Rimmel ad banned by ASA

Cara Delevingne Rimmel ad banned by ASA

Coty, the owner of cosmetics brand Rimmel, has been rapped by the Advertising Standards Authority for a TV ad that

Co-op to take over More 4 in next stage of Shane Meadows collaboration

Co-op to take over More 4 in next stage of Shane Meadows collaboration

The Co-op is launching a multi-channel campaign that profiles in detail the diversity of local causes is supports around the

Superdrug "That Superdrug feeling" by Brave

Superdrug "That Superdrug feeling" by Brave

The first Superdrug work by Brave is an explosion of colour.

Lloyds Bank "New dawn" by Adam & Eve/DDB

Lloyds Bank "New dawn" by Adam & Eve/DDB

, Adam & Eve/DDB for Lloyds Bank

The Lloyds Bank black horse gets around - from the battlefields of the First World War to a modern-day hospital

UKTV "The Taskmaster talent takeover" by UKTV Creative

UKTV "The Taskmaster talent takeover" by UKTV Creative

What happens when comedians take the reins of an ad campaign?

Case study: How 'This girl can' got 1.6 million women exercising
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1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

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