TV Advertising News, Articles & Analysis

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Dolmio meets Dominic: pasta sauce brand hires Wire star West for latest ad campaign

Dolmio meets Dominic: pasta sauce brand hires Wire star West for latest ad campaign

Dolmio is focusing on its potential to avoid drama at mealtimes in a new ad starring British actor Dominic West.

Keeping it real: how TalkTalk is avoiding the pitfalls of 'real people' advertising

Keeping it real: how TalkTalk is avoiding the pitfalls of 'real people' advertising

As TalkTalk launches the next instalment of its campaign celebrating the real lives of an everyday family, marketing director David

McCain fights back against popular culture's problem with real families in latest campaign

McCain fights back against popular culture's problem with real families in latest campaign

McCain is aiming to celebrate "what makes modern families great" in a new TV ad featuring real people, and with

Pick of the week: BT Sport "Being Dele" by Abbott Mead Vickers BBDO

Pick of the week: BT Sport "Being Dele" by Abbott Mead Vickers BBDO

Yasmin Arrigo is charmed by BT Sport's fast-paced tale that transports viewers through a series of sporting moments.

American Express ad banned for exaggerated cashback claim

American Express ad banned for exaggerated cashback claim

An American Express ad for the brand's Platinum Cashback Everyday Credit Card has been banned, after the Advertising Standards Authority

Adwatch: Vauxhall challenges stereotypes with 'pyjama mamas' campaign

Adwatch: Vauxhall challenges stereotypes with 'pyjama mamas' campaign

Vauxhall's "pyjama mamas" ad is not only rebellious, but also sexy and glamorous, writes Y&R London's chief strategy officer.

BT Sport "Being Dele" by Abbott Mead Vickers BBDO

BT Sport "Being Dele" by Abbott Mead Vickers BBDO

, Abbott Mead Vickers BBDO for BT

Tottenham Hotspur midfielder Dele Alli transports to the heart of big sporting moments in this new ad for BT Sport

BBC Sport "Football is..." by Y&R London

BBC Sport "Football is..." by Y&R London

, Y&R London for BBC

BBC Sport's "Football is..." campaign for the launch of the 2017/18 season shows how football is ingrained in the fabric

Arla Cravendale "The Moonicow" by Wieden & Kennedy

Arla Cravendale "The Moonicow" by Wieden & Kennedy

Arla Cravendale's £3m ad campaign by Wieden & Kennedy London plays on the theme of local myths with a quirky

BT aims return to emotional heartland with new brand platform 'Be there'

BT aims return to emotional heartland with new brand platform 'Be there'

BT is using a pair of ads to launch a new unified brand positioning, "Be there", that chief brand and

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).