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Tesco brand 'most associated with Brexit'

Tesco brand 'most associated with Brexit'

Tesco is the brand most associated with Brexit, research has revealed, with the supermarket winning the accolade on the day

AB InBev to go 100% renewable by 2025

AB InBev to go 100% renewable by 2025

Anheuser-Busch InBev has said it will source 100% of its energy from renewable sources by 2025, an announcement that comes

Team GB head of marketing: Storytelling sits at the heart of our strategy

Team GB head of marketing: Storytelling sits at the heart of our strategy

There is an increasing interest in delivering content outside the direct live competition window, which is aiding our ambition to

In praise of the attention-seeker

In praise of the attention-seeker

When consumers are overwhelmed by an abundance of choice, brands need to shout loudly to stand out and make an

Movers and shakers: Publicis London, Coca-Cola, DMS, Malmaison and more

Movers and shakers: Publicis London, Coca-Cola, DMS, Malmaison and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

Uber management 78% male and 77% white, reveals diversity report

Uber management 78% male and 77% white, reveals diversity report

Uber employs a smaller percentage of women in management and technical positions than many of the other Silicon Valley-based tech

Argos rapped for failure to estimate PlayStation promo demand

Argos rapped for failure to estimate PlayStation promo demand

Argos fell foul of the UK advertising code over ads for a PlayStation 4 bundle promotion because the retailer failed

Britvic launches Robinson's Refresh'd brand for health-conscious on-the-go consumers

Britvic launches Robinson's Refresh'd brand for health-conscious on-the-go consumers

Britvic is launching another Robinsons brand variant dubbed Refresh'd, a ready-to-drink squash made using 100% naturally-sourced ingredients and containing spring

Amazon enters Middle East with Souq.com acquisition

Amazon enters Middle East with Souq.com acquisition

Amazon has made its first foray into the Middle East online retail market after agreeing to buy Souq.com, the region's

Snickers and Gay Star News tell LGBT community to 'be who you are'

Snickers and Gay Star News tell LGBT community to 'be who you are'

Snickers has teamed up with Gay Star News in a bid to empower LGBT+ people and persuade them to "be

Why Cosabella replaced its agency with AI and will never go back to humans
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1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

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