Digital Marketing News, Articles & Analysis

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Seven in ten major brands have amended media agency contracts in last year over transparency

Seven in ten major brands have amended media agency contracts in last year over transparency

New research of 35 leading multinational companies by the World Federation of Advertisers shows that the last year has seen

Twitter creators join global video relay from Sydney to Vancouver

Twitter creators join global video relay from Sydney to Vancouver

Twitter is hosting a live global video relay to showcase local creators and influencers in a first for the social

Coty starts hunt for shop to work on Rimmel social brief

Coty starts hunt for shop to work on Rimmel social brief

Coty, the global beauty company, is searching for an agency to handle social media activity for Rimmel.

Havas launches influencer division within Socialyse

Havas launches influencer division within Socialyse

Havas is launching a dedicated influencer division within Socialyse, the ad network's social media division.

PokerStars "#GameOn" by Gravity Road

PokerStars "#GameOn" by Gravity Road

The world's fastest man and (possibly) the world's funniest man face off in a battle of wits for PokerStars.

Diet Coke launches influencer-led digital series

Diet Coke launches influencer-led digital series

Diet Coke has hired YouTuber Patricia Bright to front Diet Coke Break, a new digital series focusing on themes including

John Lewis, Tesco, Asos and Burberry recognised in inaugural Pinterest awards for brands

John Lewis, Tesco, Asos and Burberry recognised in inaugural Pinterest awards for brands

Pinterest has held the Pinnacle Awards for the first time, celebrating the most creative and effective uses of its commercial

MediaCom wins Grand Prix at 2017 Thinkbox TV Planning Awards

MediaCom wins Grand Prix at 2017 Thinkbox TV Planning Awards

MediaCom won the top prize and the "Best ongoing use of TV" category for its work moving furniture retailer DFS

R/GA wins Johnnie Walker digital task

R/GA wins Johnnie Walker digital task

Johnnie Walker has appointed R/GA London to handle its global digital advertising.

Audi seeks digital shop ahead of marketing rethink

Audi seeks digital shop ahead of marketing rethink

Audi is on the hunt for a UK digital agency as the company reviews its overall marketing strategy.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).