Market Research News, Articles & Analysis
Read the latest Market Research News, Articles & Analysis at Campaignlive UK
Coca-Cola has launched a pair of crowdsourcing challenges in a bid to find natural, calorie-free sweeteners that could potentially be
The Market Research Society has announced that Jan Gooding, global inclusion director at Aviva, will be its next president.
A new report shows a high willingness among users to engage with advertisers.
P&G's cry for more transparency has done the media industry a big service, writes the director and co-founder at MediaSense.
The Football Association is reaching out to research agencies it does not currently work with by hosting open days inspired
Some of the world's top brands have made costly missteps because they didn't know their markets well enough, says Ray
UK shoppers are more likely than those in almost every other country to own loyalty cards, but are among the
Marketers must be face up to the limitations of data, industry figures have said, after Donald Trump's shock election victory
British consumers are blind to the level of food waste generated in the average household and the potential money to
More than a quarter of UK businesses never carry out market research - even though the vast majority of companies
Five WPP brand consultancies and design agencies, including Brand Union and The Partners, are being combined under a single brand.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).
Business Development Director - Integrated B2B Marcoms Agency £70-90k plus bonuses and commission and other benefits The Jefferson Group, Shoreditch area, London
Senior Account Manager £competitive + Car/Allowance + Benefits Bray Leino, Filleigh, Devon
Channels Marketing Manager £53K + bonus + car allowance + private health Direct Recruitment, London (Central), London (Greater)