Digital media News, Articles & Analysis
Read the latest Digital media News, Articles & Analysis at Campaignlive UK
A social campaign by Walkers Crisps asking fans to submit selfies which are then inserted into a video with ambassador
Jo Hagger, managing director at Possible UK, interviewed Ronan Harris, vice-president and managing director of the UK and Ireland at
Tanya Joseph, the former director of business partnerships at Sport England who engineered the "The girl can" campaign, has joined
Amazon is upping the ante against Netflix and other competitors by introducing the option to subscribe to live TV channels
In an incredibly tight contest, radio pipped TV to be named the channel most capable of building and amplifying brand
Twitter's co-founder, Biz Stone, is returning to the social media company after six years in a newly-created role focusing on
Facebook is under fire after a newspaper probe but, arguably, this tactic isn't new.
Barb accreditation would give YouTube much-needed clout, but measurement is only part of the story.
Local news brands are a clear alternative to the opacity and uncertainty of blind programmatic buying of digital. By the
Snapchat owner Snap's shares took a dive after the company reported a $2.21bn (£1.71bn) net loss in its first earnings
A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.
"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.
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