Digital media News, Articles & Analysis

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Social media is broken

Social media is broken

Even the man who helped invent it now thinks it has gone very wrong.

News Corp complains to Europe about Google after WSJ suffers plunge in news referrals

News Corp complains to Europe about Google after WSJ suffers plunge in news referrals

News Corp has made a complaint about Google to the European Commission after the Wall Street Journal saw a plunge

It was Labour's online video strategy 'what won it' in this election

It was Labour's online video strategy 'what won it' in this election

Labour's "video first" strategy really paid off, because the best performing posts of the whole campaign were overwhelmingly videos.

Facebook's Rob Newlan joins Vice Media creative agency

Facebook's Rob Newlan joins Vice Media creative agency

Rob Newlan, Facebook Creative Shop's EMEA regional director, has joined Vice Media's creative agency as chief executive for EMEA.

We have reached 'peak technology', it's time for a reset in digital media

We have reached 'peak technology', it's time for a reset in digital media

There is an urgent need to reconnect with consumers and go back to basics with digital media, Spotify's Marco Bertozzi

How Facebook plans to halt the decline of video ad formats

How Facebook plans to halt the decline of video ad formats

Research shows that the likelihood of a video ad on Facebook converting into a "three-second" view has fallen to its

Lessons from Exterion Media's transition to a digital media business

Lessons from Exterion Media's transition to a digital media business

Exterion Media's transformation to a digital media business involved setting clear business objectives and obsessing about the customer journey.

The Tory's IRA attack ad on Corbyn signposts the future for political ads
Vice and The Telegraph to create exclusive content for Snapchat Discover

Vice and The Telegraph to create exclusive content for Snapchat Discover

The Telegraph and Vice UK will be running daily publisher stories on Snapchat's Discover platform ahead of the UK general

Twitter relaunches dynamic campaign for election time

Twitter relaunches dynamic campaign for election time

Twitter is relaunching its dynamic out-of-home and digital campaign that tracks trending topics in real time on 5 June -

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1 Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel

Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.

Job description: Digital marketing executive
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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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