National Press News, Articles & Analysis

Read the latest National Press News, Articles & Analysis at Campaignlive UK

Articles: 185 Results
Daily Mail launches weekly football supplement The Verdict

Daily Mail launches weekly football supplement The Verdict

The Daily Mail has launched a weekly print football supplement, The Verdict, on Mondays.

Co-operation, not scale, is key to making joint ad sales work

Co-operation, not scale, is key to making joint ad sales work

Regional newspaper publishers have found a way to co-operate on 1XL and national news publishers could learn a lot given

Scandinavian fund takes stake in Johnston Press

Scandinavian fund takes stake in Johnston Press

A Norwegian newspaper owner has taken a minority stake in Johnston Press, the publisher of the i and regional newspapers.

New European cover spoofs Protein World in taunt to Brexit's 'headless chickens'

New European cover spoofs Protein World in taunt to Brexit's 'headless chickens'

The latest edition of anti-Brexit newspaper The New European has taken inspiration from Protein World's notorious "Beach body ready" ad,

Trinity Mirror print ad revenue down 27%

Trinity Mirror print ad revenue down 27%

Trinity Mirror plans to cut costs more aggressively this year as print advertising revenue fell by over a quarter in

Guardian bolsters digital and cuts losses by third

Guardian bolsters digital and cuts losses by third

Guardian Media Group has boosted its annual group revenues by 2% and digital revenues by 15%, while cutting its operating

The Times Literary Supplement "Jane Austen at 200" by Bridge Studio

The Times Literary Supplement "Jane Austen at 200" by Bridge Studio

Jane Austen is having a moment.

News publishers will regret failure of joint ad sales plan

News publishers will regret failure of joint ad sales plan

Refusal to work together risks serious damage to the UK newspaper ad market.

Telegraph pulls out of talks in major blow to joint newspaper ad sales

Telegraph pulls out of talks in major blow to joint newspaper ad sales

Telegraph Media Group has pulled out of the UK newspaper industry's efforts to set up a joint ad sales house

Media can learn from Theresa May's failings

Media can learn from Theresa May's failings

Lecturing readers or taking customers for granted has been shown to be a recipe for disaster, Hamish Nicklin writes.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).