National Press News, Articles & Analysis

Read the latest National Press News, Articles & Analysis at Campaignlive UK

Articles: 166 Results
Daily Mail publisher reports tough ad market is improving

Daily Mail publisher reports tough ad market is improving

Ad revenues have moved back into growth at the publisher of the Daily Mail since the start of 2017, as

Corbyn given full Kiss treatment for i newspaper's election campaign

Corbyn given full Kiss treatment for i newspaper's election campaign

Labour leader Jeremy Corbyn is portrayed in full Kiss makeup as part of the i newspaper's satire of UK political

Guardian pins hopes on branded content

Guardian pins hopes on branded content

Guardian Labs differs from its rivals thanks to an editorial approach, executive editor Imogen Fox tells Maisie McCabe.

Media360 audience crowns radio the king of media

Media360 audience crowns radio the king of media

In an incredibly tight contest, radio pipped TV to be named the channel most capable of building and amplifying brand

Rubicon fights The Guardian with high court counter-claim

Rubicon fights The Guardian with high court counter-claim

Rubicon Project has hit back at The Guardian's claim that the US ad-tech company breached its contract by taking "secret

Newspapers need to give ad buyers what they want

Newspapers need to give ad buyers what they want

What's frustrating for those of us who love newspapers and news brands is that the industry is so bad at

News Corp global revenue up 5%

News Corp global revenue up 5%

News Corp, the parent company of The Times and The Sun, has reported global revenue of $2bn, up 5% year

Daily Star gambling ad banned for sexism

Daily Star gambling ad banned for sexism

A TV ad for the Daily Star's gambling site, Daily Star Wins, has been banned for objectifying women and suggesting

Feisty news brands on the side of democracy

Feisty news brands on the side of democracy

Being able to speak to different people with different views sets papers apart at election time, Vanessa Clifford writes.

Barclays 'goes to war' on fraudsters and scam artists in £10m campaign

Barclays 'goes to war' on fraudsters and scam artists in £10m campaign

Barclays is aiming to close the "digital safety gap" - the growing disconnect between our confidence in digital technology and

Share

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More