Public Relations News, Articles & Analysis

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Inside Color of Change's campaign to get Pepsi's CEO to #QuitTheCouncil

Inside Color of Change's campaign to get Pepsi's CEO to #QuitTheCouncil

Other companies such as IBM also found themselves in the organization's crosshairs after their leaders joined President Trump's business advisory

PR and advertising execs launch integrated creative agency

PR and advertising execs launch integrated creative agency

Three ad execs have joined forces with a PR veteran to form a new integrated agency that aims to bring

Trump 'fires' business leaders after mass exodus

Trump 'fires' business leaders after mass exodus

US president Donald Trump has disbanded two business councils after even more corporate leaders left in a move to distance

Why Tiki decided to douse torch-wielding white supremacists

Why Tiki decided to douse torch-wielding white supremacists

It's the second time in three months that the company has had to disassociate its brand from extremist groups.

PepsiCo under fire as Trump backtracks on criticism of far-right

PepsiCo under fire as Trump backtracks on criticism of far-right

PepsiCo's chief executive Indra Nooyi has been targeted by a campaign calling for business leaders to disassociate themselves from Donald

Clarks pulls shoe over accusations of sexism

Clarks pulls shoe over accusations of sexism

British shoemaker Clarks has been accused of sexism for naming a girl's school shoe "Dolly Babe" while naming the boy's

Bell Pottinger summoned before disciplinary committee over South Africa

Bell Pottinger summoned before disciplinary committee over South Africa

PR agency Bell Pottinger will face the public relations and communications association (PRCA) disciplinary committee over charges stemming from its

Google, YouTube and Facebook top YouGov's global brand health ranking

Google, YouTube and Facebook top YouGov's global brand health ranking

Google is the world's healthiest brand, according to YouGov's inaugural Global Brand Health Rankings, a top 10 list dominated by

Airlines see biggest slump in customer experience ratings

Airlines see biggest slump in customer experience ratings

The airline, broadband and the insurance sectors experienced the steepest decline in customer service perception over the last year, according

CMO Q&A: Nissan's Roel de Vries

CMO Q&A: Nissan's Roel de Vries

Nissan's head of marketing tells Diana Bradley his stance on autonomous cars, auto shows, and integrating advertising and PR.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).