Public Relations News, Articles & Analysis

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Brewdog's self-proclaimed 'punk' ethos questioned as it forces pub to change name

Brewdog's self-proclaimed 'punk' ethos questioned as it forces pub to change name

Brewdog, the craft beer company that has a so-called 'punk' attitude to business, has been condemned for forcing a Birmingham

McDonald's corporate Twitter account calls Trump 'disgusting', demands Obama back

McDonald's corporate Twitter account calls Trump 'disgusting', demands Obama back

McDonald's has faced a mixture of bemusement, snark and fury after an unknown culprit posted a tweet on one of

Melanie Sykes returns for new Boddingtons campaign

Melanie Sykes returns for new Boddingtons campaign

Anheuser-Busch InBev is reviving the famous partnership between Boddingtons bitter and the TV presenter and model Melanie Sykes.

M&S, Starbucks, Microsoft and L'Oréal named among world's most ethical companies

M&S, Starbucks, Microsoft and L'Oréal named among world's most ethical companies

A number of leading consumer brand owners have been named in an annual list of the world's most ethical companies.

Indictment adds to Samsung's reputation woes, or does it?

Indictment adds to Samsung's reputation woes, or does it?

With its leader indicted on corruption charges, Samsung's brand reputation faces a "long and steep road." Or, perhaps the scandal

Uber CEO caught arguing with driver on video

Uber CEO caught arguing with driver on video

Uber's controversial chief executive, Travis Kalanick, was caught on video arguing with a driver for the company who accused Kalanick

How the NHS and WCRS got the world talking and giving blood

How the NHS and WCRS got the world talking and giving blood

WCRS, MHP and Engine reveal the strategy behind its "Missing Types" campaign for NHS Blood and Transplants.

PwC expresses 'deep regret' and pledges investigation after Oscars envelope blunder

PwC expresses 'deep regret' and pledges investigation after Oscars envelope blunder

Professional services firm PwC, which is in charge of the Academy Awards ballot counting process, has issued an apology for

Exclusive: Samsung awards a different kind of filmmaker during the Oscars

Exclusive: Samsung awards a different kind of filmmaker during the Oscars

The brand taps YouTuber Casey Neistat to give an acceptance speech for the selfie stick generation.

Ogilvy Philippines confirms employee death

Ogilvy Philippines confirms employee death

Passing of Mark Dehesa reignites debate about industry work pressures.

Why Cosabella replaced its agency with AI and will never go back to humans
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1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

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