Technology News, Articles & Analysis

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Google is beating Facebook on mobile advertising because it is winning on search across every front

Google is beating Facebook on mobile advertising because it is winning on search across every front

The secret to Google's mobile advertising success lies in the diversification of search and its ability to stay ahead of

Droga, Mildenhall, Sallata and Krainik join the Cover Hack: deadline November 7

Droga, Mildenhall, Sallata and Krainik join the Cover Hack: deadline November 7

Campaign, in partnership with Ai Media Group, is asking creatives to design our first cover wrap of 2018. The creative

Google puts Uber on alert by investing in arch-rival Lyft

Google puts Uber on alert by investing in arch-rival Lyft

Google's parent company Alphabet has led a $1bn (£763m) funding round in ride-hailing platform Lyft, valuing the company at $11bn.

Google launches TV content explorer and a series of other updates for programmatic TV

Google launches TV content explorer and a series of other updates for programmatic TV

Google has launched a machine-learning powered tool that can catalogue shows and clips to better help publishers and broadcasters sell

BT picks Wunderman in ongoing digital agency review

BT picks Wunderman in ongoing digital agency review

BT has so far awarded appointed Wunderman in an ongoing review of its digital agencies.

Audi launches contextual roadside out of home campaign

Audi launches contextual roadside out of home campaign

Audi has launched a data-driven digital out of home campaign that will serve contextually relevant messages to drivers at each

Motorola launches modular smart speaker with Alexa built in

Motorola launches modular smart speaker with Alexa built in

Motorola has rolled out a smart speaker you can snap onto Motorola's moto z smartphone that comes with Amazon's Alexa

Facebook and Google 'collaborated on anti-refugee campaign' during US election

Facebook and Google 'collaborated on anti-refugee campaign' during US election

Facebook and Google reportedly worked with a right wing non-profit during the US election to target swing states with anti-Muslim

The future of digital is biological

The future of digital is biological

After an era of mechanised efficiency, the next great leap in digital and technology must be biological, futurist Tracey Follows

IAB UK launches 'Gold Standard' to clean up online advertising

IAB UK launches 'Gold Standard' to clean up online advertising

In an effort to raise the standards in digital advertising and address the key issues facing the industry, the IAB