Technology News, Articles & Analysis
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UK-based retail specialist Ecrebo, which claims to have boosted sales for Waitrose and Marks & Spencer, is set to expand
Amobee, owned by Singaporean telco Singtel, has acquired DMP and DSP platform for US$310m (£248.6m).
Deloitte's Paul Lee shares his mobile trends ahead of Mobile World Congress in Barcelona.
Lenovo's worldwide executive brand director shares her predictions for Mobile World Congress this year.
Nestlé UK's business unit head for Kit Kat and biscuits explains what marketers should know ahead of Mobile World Congress
Ahead of Mobile World Congress in Barcelona, M&C Saatchi Mobile's EMEA managing director issues a warning about tackling ad fraud.
Group M's chief digital officer explains what marketers should pay attention to ahead of next week's Mobile World Congress in
The mobile industry has been good for the advertising business, but has advertising been good for mobile?
IAB and YouGov believe the proportion of British adults who use the internet and are currently using ad-blocking software has
When you get a phone call these days the first assumption may well be that it is a wrong number
The industry is splitting into agencies that make marketing collateral and those creating culture, says Adam & Eve/DDB's David Golding.
Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.
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