Technology News, Articles & Analysis

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Zuckerberg and Apple's Ive speak out for open and progressive future

Zuckerberg and Apple's Ive speak out for open and progressive future

Facebook's Mark Zuckerberg has called the battle against authoritarianism, isolationism and nationalism "the struggle of our time" in a speech

Five future tech trends from Decoded Fashion London Summit 2017

Five future tech trends from Decoded Fashion London Summit 2017

Five key takeaway trends about the future of fashion, retail and technology, from the Decoded Fashion London Summit 2017.

Netflix viewers wake up with 'Fuller House' and wind down with 'Stranger Things'

Netflix viewers wake up with 'Fuller House' and wind down with 'Stranger Things'

Surprising research from the streaming service finds people prefer laughter with their breakfast cereal.

Walkers Crisps social ad backfires as Lineker snapped with Fred West and Rolf Harris

Walkers Crisps social ad backfires as Lineker snapped with Fred West and Rolf Harris

A social campaign by Walkers Crisps asking fans to submit selfies which are then inserted into a video with ambassador

What a difference a year can make: advancements at the AI Summit London

What a difference a year can make: advancements at the AI Summit London

The biggest changes to AI in the past year, by SapientRazorfish's data and artificial intelligence lead

With only a year to go, nearly half of UK companies won't be ready for GDPR

With only a year to go, nearly half of UK companies won't be ready for GDPR

Only 54% of UK businesses believe they are on course or ahead of their plans to be ready for GDPR

How can marketers measure the real effectiveness of political messages?

How can marketers measure the real effectiveness of political messages?

New techniques that measure emotional certainty can reveal whether people being polled believe what they say - or whether they

Get ready for the era of mixed reality

Get ready for the era of mixed reality

For brands, transformation should be about combining the online and offline worlds through technology to make consumers' lives easier, Abi

Retro reinvigorated: the old tech enjoying a new lease of life

Retro reinvigorated: the old tech enjoying a new lease of life

I can't exactly pinpoint when it was, but certainly sometime between binge-watching Stranger Things and reading about Bananarama's reunion tour,

Sonobi's Bro-bot is a lengthy parody of every marketer's programmatic nightmares

Sonobi's Bro-bot is a lengthy parody of every marketer's programmatic nightmares

Header bidding ad-tech provider Sonobi has launched a UK-targeted campaign that parodies the bad practices and lack of honesty that

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1 Martin Freeman fronts Vodafone UK's first integrated ad campaign by Ogilvy

The Hobbit and Sherlock star Martin Freeman plays a rude wedding guest in Vodafone's first integrated ad campaign since the telecoms giant moved its UK ad business to Ogilvy & Mather earlier this year.

Case study: How 'This girl can' got 1.6 million women exercising
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1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

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