Advertising Technology News, Articles & Analysis
Read the latest Advertising Technology News, Articles & Analysis at Campaignlive UK
American Airlines has become the first company to use geofencing on a moving object in an ad campaign that uses
Technology editor Emily Tan shares her top picks of tech innovation in action.
Apple's new ARKit has the potential to turn our phones into truly interactive windows on the world around us.
Virgin Trains is combining traffic and location data to accurately tell drivers stuck in traffic how much longer their journey
Header bidding ad-tech provider Sonobi has launched a UK-targeted campaign that parodies the bad practices and lack of honesty that
New technology means media agencies should be having a very different conversation with their clients, according to Zenith's global brand
The search giant's AI-driven visual search app gives advertisers new ways to connect with consumers.
VR is more memorable than advertising, but to unlock its capabilities brands will have to shut up about their products,
BuzzFeed, Cheddar, MLB, the WNBA, the NFL and Bloomberg are among the content partners helping transform the platform into a
Agencies cheer, but the announcement could have wider implications for Nielsen and Facebook.
What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).
Business Development Director - Integrated B2B Marcoms Agency £70-90k plus bonuses and commission and other benefits The Jefferson Group, Shoreditch area, London
Senior Account Manager £competitive + Car/Allowance + Benefits Bray Leino, Filleigh, Devon
Digital Product Manager (Offers & Rewards) Competitive Three, Maidenhead, Berkshire