Apps News, Articles & Analysis
Read the latest Apps News, Articles & Analysis at Campaignlive UK
The owner of Candy Crush Saga is reviewing its global creative account following its 2015 sale to gaming giant Activision.
BBC Earth has partnered with Monterosa to create a Facebook messenger bot that will serve individually tailored video montages from
Brits use, on average, a little more than three connected devices each. In 2012, they were using just two. This
Facebook has been steadily incorporating more Snapchat-like features into its platforms. The latest, WhatsApp Status, could seriously limit Snapchat's growth
More human technologies can open up new ways in which brands can insert themselves as part of consumer experiences, says
Audio streaming is reaching audiences in places that video can't go - it's time to get your message into people's
A new report shows a high willingness among users to engage with advertisers.
Facebook is launching an app that allows users to watch videos on its site on a TV.
An uptick in political conversation isn't the only thing changing Facebook.
Experts are split on whether brands should push back against or placate the president if he mentions them on Twitter.
Moneysupermarket.com is bringing back Masters of the Universe character Skeletor for its "You're so Moneysupermarket" campaign.
In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.
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