Marketing Technology News, Articles & Analysis
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People.io claims to offer a level of engagement that most digital platforms can only dream of. But there's one catch:
New technology means media agencies should be having a very different conversation with their clients, according to Zenith's global brand
The search giant's AI-driven visual search app gives advertisers new ways to connect with consumers.
Tesco has teamed up with tech platform Spoon Guru to incorporate its search and discovery function, aimed at people with
BuzzFeed, Cheddar, MLB, the WNBA, the NFL and Bloomberg are among the content partners helping transform the platform into a
83 percent of consumers said viewing wasn't disrupted by the non-skippable format
The recent Burger King advertisement intended to hijack your Google virtual assistant is a feature, not a bug.
70 percent of consumers aren't impressed with "The Experience Revolution."
The rise of the robots should spur us to focus on our machine-beating capabilities, especially creative thinking.
New product, Collection, combines video with product links to drive conversions.
Deloitte Digital has bought Stockholm-based Acne Agency, which has worked with brands such as H&M, Spotify and Ikea.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).
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