Marketing Technology News, Articles & Analysis
Read the latest Marketing Technology News, Articles & Analysis at Campaignlive UK
New technology means media agencies should be having a very different conversation with their clients, according to Zenith's global brand
The search giant's AI-driven visual search app gives advertisers new ways to connect with consumers.
Tesco has teamed up with tech platform Spoon Guru to incorporate its search and discovery function, aimed at people with
BuzzFeed, Cheddar, MLB, the WNBA, the NFL and Bloomberg are among the content partners helping transform the platform into a
83 percent of consumers said viewing wasn't disrupted by the non-skippable format
The recent Burger King advertisement intended to hijack your Google virtual assistant is a feature, not a bug.
70 percent of consumers aren't impressed with "The Experience Revolution."
The rise of the robots should spur us to focus on our machine-beating capabilities, especially creative thinking.
New product, Collection, combines video with product links to drive conversions.
MBA's chief executive and creative director share their key takeaways from South by Southwest Interactive, from wearables to the diversity
A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.
"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.
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