Social Media News, Articles & Analysis

Read the latest Social Media News, Articles & Analysis at Campaignlive UK

Articles: 2084 Results
Why Paperclip may reverse Snap's stock market decline

Why Paperclip may reverse Snap's stock market decline

How one little update could change Snap Inc's fortunes.

How Jayanta Jenkins is helping Twitter find its voice

How Jayanta Jenkins is helping Twitter find its voice

Fresh from a Cannes Lions victory, Twitter's global group creative director tells Brittaney Kiefer how he is defining the brand

Influencer whitelists: the own-goal that over-sanitises raw authenticity

Influencer whitelists: the own-goal that over-sanitises raw authenticity

Brands can't expect to work with real people and assume they'll hit the mark with all audiences.

Social media is broken

Social media is broken

Even the man who helped invent it now thinks it has gone very wrong.

It was Labour's online video strategy 'what won it' in this election

It was Labour's online video strategy 'what won it' in this election

Labour's "video first" strategy really paid off, because the best performing posts of the whole campaign were overwhelmingly videos.

Facebook to focus on transparency, measurement and stories in mobile

Facebook to focus on transparency, measurement and stories in mobile

Facebook has committed to a new set of values in mobile advertising, focusing on transparency, measurement tools and developing new

Uefa aims to give women's football the Beyoncé factor in pan-European campaign

Uefa aims to give women's football the Beyoncé factor in pan-European campaign

Europe's governing football body is today kicking off its first pan-European campaign for women's football, #WePlayStrong, in a bid to

Walkers Crisps social ad backfires as Lineker snapped with Fred West and Rolf Harris

Walkers Crisps social ad backfires as Lineker snapped with Fred West and Rolf Harris

A social campaign by Walkers Crisps asking fans to submit selfies which are then inserted into a video with ambassador

Movers and shakers: Twitter, Condé Nast, Carrs Foods, Group M, Y&R London and more

Movers and shakers: Twitter, Condé Nast, Carrs Foods, Group M, Y&R London and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

Facebook will permit self-harm to be livestreamed, documents suggest

Facebook will permit self-harm to be livestreamed, documents suggest

The Guardian has obtained a series of leaked documents that outline its rules for what users may and may not

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1 Is John Lewis losing its retailing crown?

Following a series of news stories highlighting issues such as job cuts and payments below the minimum wage, is the shine coming off John Lewis? Or is this simply a readjustment process that any major retailer might have to endure to emerge stronger?

Making media fun again: why we must free our industry from outdated models
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1 Making media fun again: why we must free our industry from outdated models

The industry needs an audience-first media revolution that balances brand and outcomes, writes Mindshare's global chief executive.