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Tech viewpoint on real-time

It's interesting how things change.

Former AMV boss Farah Ramzan Golant becomes CEO at Girl Effect
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Former AMV boss Farah Ramzan Golant becomes CEO at Girl Effect

Farah Ramzan Golant, the former chief executive of Abbott Mead Vickers BBDO, has been appointed as the first chief executive of Girl Effect, the independent organisation supporting girls in poverty.

Debenhams seeks to calm 'stressful' shopping woes with feel-good campaign
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Debenhams seeks to calm 'stressful' shopping woes with feel-good campaign

Debenhams, the department store chain, has launched a £1.5 million autumn/winter fashion campaign using models Carmen Kass and Helena Christensen.

Terri White named as new editor of Empire magazine
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Terri White named as new editor of Empire magazine

Terri White has been appointed editor-in-chief of Bauer Media's film and entertainment magazine Empire.

UBS asks big questions in global brand relaunch
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UBS asks big questions in global brand relaunch

Switzerland-based financial services giant UBS today launches a digital-heavy global rebranding, through Publicis Worldwide, that focuses on answers to the questions clients ask as they go through life.

Newsworks' print and digital campaign says 'nothing works like news works'
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Newsworks' print and digital campaign says 'nothing works like news works'

Newsworks, the marketing body for national newsbrands, has launched a £3 million campaign in collaboration with six national newspaper groups to bang the drum for the medium.

The trillion dollar question: can Facebook's virtual assistant succeed where others have failed?
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The trillion dollar question: can Facebook's virtual assistant succeed where others have failed?

Think of a world where Facebook knows where you are, where your next meeting is, and how long it'll take you to get there, imagines Mindshare's head of mobile.

Campaign Viral Chart: New Galaxy smartphone ad rises to top spot
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Campaign Viral Chart: New Galaxy smartphone ad rises to top spot

Samsung's introduction to its Galaxy smartphone rose in the chart this week.

Bank flip-flops: why the money men should keep it simple
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Bank flip-flops: why the money men should keep it simple

Philip Davies, the president of branding agency Siegel + Gale, explains why banks need to keep things simple.

'Media Eyes' billboards track consumers' ages in Birmingham
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'Media Eyes' billboards track consumers' ages in Birmingham

Giant "smart" outdoor screens, which track the ages of passers-by and select ads based on their profiles, have been unveiled in Birmingham.

Why artificial intelligence will not create more engaging ads
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Why artificial intelligence will not create more engaging ads

Wunderman London's creative director is sceptical that AI technology will create better engagement with consumers. After all, it's comedy, rather than telepathy, that connects with people.

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