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The Work

The very latest in commercial creativity

BBC Three "Sorry not sorry for being me" by BBC Creative and Mother Design
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June 21, 2017

BBC Creative

for

BBC

BBC Three "Sorry not sorry for being me" by BBC Creative and Mother Design

BBC Three's campaign supports the channel's new season of original programming about self-expression.

Martini "Play with time" by AMV BBDO
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June 21, 2017

AMV BBDO

for

Bacardi

Martini "Play with time" by AMV BBDO

Rome is the backdrop for Martini's new ad that includes social influencers, an ex-Formula 1 driver and a French fashion blogger among the cast.

Vision Express "Vision taken seriously" by Oliver
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June 20, 2017

Vision Express "Vision taken seriously" by Oliver

Julie Walters takes over the lead role from Trevor McDonald in a new TV for Vision Express.

The Sun and Sun Savers "Best man" by Pulse Creative
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June 19, 2017

Pulse Creative

for

The Sun

The Sun and Sun Savers "Best man" by Pulse Creative

The Sun Savers rewards club is launching with a campaign that explains how readers can get their hands on £5 by collecting 28 unique codes from the newspaper.

Private view: Snog, Marry, Avoid (with Mother's Ana and Hermeti Balarin)
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June 19, 2017

Ana Balarin

and

Hermeti Balarin

Private view: Snog, Marry, Avoid (with Mother's Ana and Hermeti Balarin)

Mother London's Ana and Hermeti Balarin review ads from Three, Co-op, Superdry, Kelly's of Cornwall and Vodafone.

Boots "It feels like summer" by Mother London
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June 16, 2017

Mother London

for

Boots

Boots "It feels like summer" by Mother London

Mother's final ad for Boots remakes the classic Christmas song Wish it Could be Christmas Every Day by Wizzard to celebrate the warmer months.

CBeebies "Everyone's welcome" by Karmarama
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June 16, 2017

Karmarama

for

BBC

CBeebies "Everyone's welcome" by Karmarama

CBeebies campaign advocates positive childhoods by celebrating tolerance, cultural richness, inclusiveness and kindness.

ITV "Ascot Gavotte" by ITV Creative
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June 16, 2017

ITV Creative

for

ITV

ITV "Ascot Gavotte" by ITV Creative

To promote ITV's coverage of Royal Ascot, ITV Creative used the song The Ascot Gavotte from My Fair Lady, with lyrics that capture the spirit of the event.

"Happy Father's Day Mum" by Grey London
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June 16, 2017

"Happy Father's Day Mum" by Grey London

Grey London copywriter Stevie Rowing-Parker has launched a range of Father's Day cards recognising the feats of single mothers.

Jurys Inn "The trolley" by Havas London
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June 15, 2017

Jurys Inn "The trolley" by Havas London

Hotel chain Jurys Inn is introducing the brand's new proposition, "Stay happy", in its TV campaign launching this week.

Subway "Groundhog Day" by McCann London
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June 15, 2017

McCann London

for

Subway

Subway "Groundhog Day" by McCann London

A young woman is stuck in a never-ending cycle of mundane habits in a Subway spot promoting the chain's salad range.

Beefeater Gin "Real London dry gin" by Impero
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June 13, 2017

Beefeater Gin "Real London dry gin" by Impero

Beefeater Gin's first out-of-home UK campaign in 12 years brings the brand back to its London roots.

Barclaycard "Pay your way" by AKQA
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June 13, 2017

AKQA

for

Barclaycard

Barclaycard "Pay your way" by AKQA

Barclaycard's new nationwide marketing campaign showcases its contactless payment devices on the 10th anniversary of launching contactless tech in the UK.

Aldi "The most competitive brothers in the world" by McCann UK
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June 13, 2017

McCann UK

for

Aldi

Aldi "The most competitive brothers in the world" by McCann UK

The Brownlee brothers face off in a series of shopping challenges in the latest campaign for Aldi.

Virgin Trains "Decision time, Valerie" by Anomaly
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June 13, 2017

Anomaly London

for

Virgin Trains

Virgin Trains "Decision time, Valerie" by Anomaly

Anomaly's first ad for Virgin Trains presents the brand as akin to a relaxing Spandau Ballet track compared to stressful rival transport modes.

Finish "I love doing dishes" by Wieden & Kennedy London
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June 12, 2017

Wieden & Kennedy London

for

Finish

Finish "I love doing dishes" by Wieden & Kennedy London

Wieden & Kennedy's last ad for Finish has all the creative spark of the previous campaigns that made the brand a standout in the bland dishwashing sector.

Uber "Effortless night" by Bartle Bogle Hegarty
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June 12, 2017

Bartle Bogle Hegarty

for

Uber

Uber "Effortless night" by Bartle Bogle Hegarty

Uber may have had some PR problems recently, but its first TV ad in the UK has a sweet charm.

Private view: Give the audience two plus two (with Caroline Pay, Alex Grieve and Adrian Rossi)
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June 12, 2017

Caroline Pay

and

Alex Grieve and Adrian Rossi

Private view: Give the audience two plus two (with Caroline Pay, Alex Grieve and Adrian Rossi)

Grey London's Caroline Pay and AMV BBDO's Alex Grieve and Adrian Rossi review ads from Canon, Renault, Nytol, Lululemon and NatWest.

Volvo "Moments" by Forsman & Bodenfors
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June 09, 2017

Forsman & Bodenfors

for

Volvo

Volvo "Moments" by Forsman & Bodenfors

You have to watch until the end to see the full power of this new Volvo film by Forsman & Bodenfors.

Tennent's Lager "Here to serve" by Lucky Generals
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June 09, 2017

Lucky Generals

for

Tennent's

Tennent's Lager "Here to serve" by Lucky Generals

Tennent's Lager has launched its biggest marketing campaign to date after hiring Lucky Generals last year.

Heathrow "Wonderers" by Havas London
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June 09, 2017

Heathrow "Wonderers" by Havas London

Star Wars' John Boyega supplies the voiceover for the new campaign for Heathrow Airport by Havas London.

Pot Noodle "Less cooking, more voting" by Lucky Generals
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June 07, 2017

Lucky Generals

for

Unilever

Pot Noodle "Less cooking, more voting" by Lucky Generals

Pot Noodle is encouraging young people to get out and vote in Thursday's general election.

HappyBrush "Johnny Rotten - Love your teeth" by Amsterdam Berlin
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June 07, 2017

HappyBrush "Johnny Rotten - Love your teeth" by Amsterdam Berlin

Sex Pistols lead singer Johnny Rotten talks candidly about his life with rotten teeth in a film for HappyBrush, a Munich-based dental hygiene start-up.

Stella Artois "Party trick" by Mother
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June 07, 2017

Mother

for

Stella Artois

Stella Artois "Party trick" by Mother

A host thrills his guests with party tricks in the latest Stella Artois ad by Mother London.

Women's Equality Party "Equality. Not everyone gets it" by Now
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June 07, 2017

Women's Equality Party "Equality. Not everyone gets it" by Now

Jessica Hynes revives her performance as PR horror Siobhan Sharpe for a parody campaign film from the Women's Equality Party.

Microsoft "Real people: Emma Gannon" by McCann Erickson
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June 06, 2017

McCann Erickson

for

Microsoft

Microsoft "Real people: Emma Gannon" by McCann Erickson

Microsoft's "Real people" campaign shares authentic stories from everyday people around the world who are making an impact in their communities - all while using Windows 10 devices.

Ikea "The blue bag" by Acne & Ikea Creative Hub
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June 06, 2017

Acne

for

Ikea

Ikea "The blue bag" by Acne & Ikea Creative Hub

Ikea's blue bag has been made into dog ponchos, used as a fashion accessory and for exercising - and now it has become a recurring star in the retailer's advertising.

Savsé "Be savvy, drink Savsé" by Just So
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June 06, 2017

Savsé "Be savvy, drink Savsé" by Just So

UK smoothie brand Savsé is winning the battle of Waterloo with a £3m outdoor campaign by Just So.