Santa Claus, the tooth fairy, the Easter Bunny and a host of other mythical characters desperate to be believed gather in a hall at weekly 'I Exist' meetings.
During the meeting, the newest member, Diet Dr Pepper Guy tells of his woes that he is selling a diet drink that no one believes is truly satisfying.
The spot was created using stop-motion animation, bringing these iconic characters to life.
Released: 29 September 2009
Dr Pepper 'unbelievable' by Deutsch LA
This latest work for Dr Pepper evokes a touch of fairytale magic as Deutsch LA rounds up all the usual suspects to discuss the issue of believability.
All Comments
There are currently no comments.
To post comments please log in here.
Average Rating:
Please login to rate this creative.
Credits
- Creative Type:
- Television
- Agency:
- Deutsch LA
- Advertiser:
- Dr Pepper
Project name UnbelievableClient Sharon Leath Advertising Manager - Dr Pepper Snapple Group Plano, TX Art director Curt EnderleProduction company Bent Image Labs, PortlandDirector Ken LidsterPost-production company Downstream, PortlandAudio post-production company LIME STUDIOS Santa Monica, CA
Your Comment