Released: 04 November 2009
In an effort to reinvent the online flea market, eBay, Goodby, Silverstein & Partners has come up with a new multimedia campaign to remind consumers of the site's archive of goods.
The work is supported by magazine executions, digital vignettes and three rich media executions focusing on eBay’s core categories, including clothes, home & garden and tech products.
Video 1: snowboard
Video 2: thought
Video 3: vest
Video 4: little black dress
Video 4: camera
Video 5: phases
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Project name Come to think of itBrief To make people aware that eBay is the first stop for buying anything.CopywriterMandy Dietz, Jean WeismanArt director Aaron Dietz, Meaghan Oikawa Production company SmugglerDirector Randy KrallmanEditorsJames Hutchins (TV), Paal Rui (Web)Post Production/VFX company Brickyard vfx
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