Public view - Will the public be shopping at John Lewis after watching its latest ad?

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Most of those questioned enjoyed the latest John Lewis ad, commenting on the style and soundtrack of the spot.

However, most said they didn't think it would attract new customers to the department store, despite doing a good job of pushing the quality message behind the brand.

View the original ad here



Video produced by Vox Pops International on behalf of Campaign.

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Released: 04 May 2010

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