NHS Choices 'What's Katie been up to?' by Saint@RKCR/Y&R

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Saint@RKCR/Y&R has launched a digitally led campaign for NHS Choices to increase awareness and screening of Hepatitis amongst female prisoners.

Digital kiosks were placed in women's prisons with interactive content informing women of the ways that the virus may be contracted, its symptoms, and treatment methods.

To encourage women to interact with the kiosks, the agency also created four posters.

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Released: 03 June 2010

  • NHSneedles.jpg


  • NHSintro.jpg


  • NHSNeedlesHP.jpg


  • NHShoopla.jpg


  • NHStreated.jpg




Creative team
James Manning and Richard Barrett 

Creative director
Simon Labbett

Production company

Account director
Catherine Kennedy

Digital producer
Bob Loyal

Flash programmer
Nick Watton

Flash designer
Siddiq Shaban


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