EuroMillions 'paintball' by Abbott Mead Vickers BBDO

4.3 3 Votes

Camelot's new ad campaign for its EuroMillions brand shows friends in a large paintball game on a tropical island.

The ad still highlights the large jackpots that can be won on EuroMillions but emphasizes sharing the jackpot with others.

The campaign will be featured on TV, cinema, radio, online and press.

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Released: 17 June 2010

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Mike Sutherland


Art Director

Antony Nelson


Agency Planner

Andrew Phillips


Media Agency



Media Planner

Simon Jenkins


Production Company






Production Co. Producer

Richard Ulfvengren


Post-production Company



Audio Post-production





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