Pepsi 'Diner 2pointZero' by TBWA\Chiat\Day\LA

5.0 2 Votes

Pepsi is relighting a cola war between itself and Coca Cola with the launch of its latest international TV campaign.

The ad, created by TBWA\Chiat\Day\LA, invites consumers to taste for themselves which zero calorie cola drink is better. Pepsi Max’s ‘diner’ ad is a remake of the 1995 ad created by BBDO that aired during the Super Bowl, and featured two cola delivery lorry drivers.

The 2010 version created by the original ad’s commercial director Joe Pytka, shows the Coca Cola delivery driver tasting a can of Pepsi Max and refusing to give it back to the Pepsi driver. The TV ad, which also appears on Facebook and YouTube, features a cameo appearance by Art LaFleur, the original Pepsi truck driver in 1995.

Share On:

Credits

Client
Pepsi

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

Diet Pepsi 'beach tweet' by TBWA\Chiat\Day Los Angeles

Diet Pepsi 'beach tweet' by TBWA\Chiat\Day Los Angeles

Diet Pepsi has released a new ad set on a beach featuring Sofia Vergara and David Beckham.

Pepsi Max 'mates to the rescue' by CLM BBDO

Pepsi Max 'mates to the rescue' by CLM BBDO

Pepsi Max has launched a new series of ads that celebrates guys spending quality time with their mates.