Drench 'cubehead' by CHI&Partners

3.8 18 Votes

Drench is launching its first cinema ad featuring a man with a Rubik's cube head.

The ad uses special effects to show the man ‘fixing’ his head back into shape and is sound tracked with the classic 1979 anthem ‘Oops Upside Your Head’.

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Released: 02 August 2010

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Credits

Campaign title
Cubehead

Client
Laura Molloy, senior brand manager for drench, Britvic

Creatives
Ed Edwards and Dave Masterman

Planner
BenSouthgate

Media agency
MCHI

Media planner
Zoe Madden

Production company
Smith and Jones

Director
Ulf Johansson

Editor
John Smith at The Whitehouse

Post-production
MPC

Audio post-production
Wave

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