Gatorade 'Axe' by BBDO Argentina

3.3 3 Votes

Gatorate has released a new spot to show it's the sports drink for athletes everywhere.

The ad introduces Axe the footballer, a fierce but less-than-stellar weekend warrior.

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Credits

Creative agency
BBDO Argentina

Copywriter
Rodrigo Grau / Ariel Abramovici

Art director
Ramiro Rodriguez Cohen / Bruno Acanfora

Planner
Florencia Leonetti

Producer
Veronica Zeta / Carlos Cavaciocchi

Media agency
Relator

Production company
rebolucion

Director
Luciano Podcaminsky

Editor
Diego Panich

Post-production
Metrovision

Audio post-production
No problem

Exposure
National television

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