Walkers 'Extra Crunchy' by AMV BBDO

3.9 10 Votes

Walkers is releasing a TV ad by Abbott Mead Vickers BBDO to promote its Walkers Extra Crunchy range starring Lionel Richie.

Riotchie appears alongside the face of Walkers, Gary Lineker and sings ‘Share You, Share Me',  a remake of his Oscar-winning song ‘Say You, Say Me’  to Linekar to get him to share the new family-size pack.

Lionel Ritchie said: "When I saw the script for this ad, I just wanted to fly over straight away to London to start filming. I love British humour and I thought no one will ever expect to see me in a British ad!".

Share On:

Released: 25 August 2010

Credits

Campaign title
Extra Crunchy

Creatives
Matt Welch and Simon Welch

Production company
Weilands

Director
Paul Weiland

Producer
Ivana Bohuslavova

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

Walkers

Walkers "do us a flavour" by Abbott Mead Vickers BBDO

Walkers 'what's that flavour?' by AMV BBDO

Walkers 'what's that flavour?' by AMV BBDO

Gary Lineker, accompanied by The Wanted and The Only Way Is Essex's Joey Essex and Chloe Sims, encourages the British public to take part in Walkers' new campaign, "what's that flavour?".