Doritos 'late night' by AMV BBDO

4.8 4 Votes

Walkers crisp brand Doritos has launched a new campaign to promote two new flavours inspired by classic late-night foods.

AMV BBDO created an interactive video for "Coming to Get Me", an exclusive track written and performed by British rapper Professor Green.
Viewers can click on the clip to see the action from every angle and the explorable video will also be available on the iPhone.  The ‘late night’ concept, website and Rhianna music video was created by Goodby Silverstein & Partners. The UK expression of the campaign, comprising the Prof Green 360 video, the ‘late night’ You Tube channel and the 360 iPhone app were by AMV BBDO.?

See the 360° interactive video on YouTube.

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Doritos 'late night' by AMV BBDO

Doritos 'late night' by AMV BBDO

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Credits

Project
Doritos Late Night

Client
Sam Hinchliffe, Doritos Brand Manager

Creative Agency
AMV BBDO

Copywriter
Prabs Wignarajah

Art Director
Jeremy Tribe

Agency Planner
Nicola Davies

TV Producer
Suzy MacGregor

Media Agency
OMD

Media Planner
Gemma Podmore

Production Company
Partizan

Director
Chris Cairns

Production Co. Producer
Martin Poyner

Post-production Company
The Mill

Audio Post-production
Will Cohen

Exposure
Doritoslatenight.com
YouTube
Facebook

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