Woolworths 'more toys than Santa' by The Brooklyn Brothers

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Woolworths.co.uk is to follow last year's 'more toys than santa' campaign with a second TV ad starring snowmen 'Stan' and 'Ollie'.

The 10" ads, by The Brooklyn Brothers with production by Wallace and Gromit creators Aardman Animations, shows the snowmen playing with the best selling Christmas toys from Fisher Price, Bigfoot and V-Tech Camera. The voice over is Gavin and Stacey star Matthew Horne.

The ad was directed by Stefan Marjoram with post production by Nice Biscuits. Media for the campaign is handled by Carat. The Woolworths brand was bought by the Shop Direct Group in February 2009 and relaunched as an online offering.

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Released: 11 November 2010

Credits

Client
Dan Rubel
Shop Direct Group

Agency
The Brooklyn Brothers

Prod Co/Animators
Aardman

Director
Stefan Marjoram

Sound
Wave

Post House
Nice Biscuits

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