Direct Line 'accident recovery' by M&C Saatchi

2.9 5 Votes

Direct Line has launched a new campaign advertising its insurance products starring stars 'The Thick of It' actor Chris Addison and comic actors Alexander Armstrong, Amelia Bulmore and Lorna Watson.

The ads are a departure from its previous animated works and feature an spokesperson having honest, straightforward conversations with pitch weary customers.

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Released: 13 January 2011

Related Creative:

Credits

Creative Director
Graham Fink

Copy Writer
Ned Corbett- Winder
Martin Latham

Art Director
Ned Corbett- Winder
Martin Latham

Planner
Howard Miller

Exposure
National TV

Media Agency
Mediacom

Media Planner
Barry Ferguson

Production Company
Sneezing Tree Films

Producer
Brock Van den Bogaerde

Director/Photographer/Illustrator
Graham Linehan

Editor
Joe McNally

Post Production Company
Glassworks

Audio Post-Production
The Jungle group

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