Kit Kat 'crane' by JWT London

4.3 57 Votes

Kit Kat has kicked off a new marketing campaign reminding UK consumers to make the most of their breaks.

The activity, created by JWT London, builds on the long-running ‘Have A Break Have A Kit Kat’ campaign, and places emphasis on the fun that can be had during a break.

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Released: 24 January 2011

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Executive creative director
Russell Ramsey

Creative director
Jason Berry

Creative team
Ryan Lawson and Andy Smith

TV producer
Andrew Shelton

Planner (creative agency)
Alastair Morton

Account director
Christopher Godfree

Media agency

Media planner
Laura Jones

Steve Cope

Production company
Rattling Stick

Tim Hardey

Munzie Thind

Director of photography
Ian Murray

Post production

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