Virgin Atlantic 'Las Vegas' by RKCR/Y&R

5.0 2 Votes

RKCR/Y&R has created a campaign to advertise Virgin Atlantic's new direct route from Manchester to Las Vegas.

The agency has created a press and outdoor campaign using the iconic "Welcome to fabulous Las Vegas, Nevada"sign.

The ad was written by Stephen Moss and art directed by Jolyon Finch and the production company was Act II. The campaign breaks this month and is supported by radio and online. The new Virgin route will operate twice weekly from 3 April 2011.

Share On:

Released: 26 January 2011

  • vegas_800a.jpg



Related Creative:


Creative Director
Mark Roalfe

Stephen Moss

Art director
Jolyon Finch

Account Handler
Dan Zell

Media Agency

Media Planners
Estee Tang
Lizzie Morgan

Production Company
Act II

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

Virgin Atlantic

Virgin Atlantic "the idea" by Adam & Eve/DDB

Virgin Money '40 years of better' by BMB

Virgin Money '40 years of better' by BMB

Beattie McGuinness Bungay has created an ad to launch Virgin Money and highlight Virgin's move into banking.