KY 'osito no!' by DraftFCB Argentina

4.6 4 Votes

KY has developed a series of 20 online films for KY intimate gel.

The videos show different ways in which a teddy bear can be destroyed and ask for a St Valentines free of teddies.

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Released: 09 March 2011

Creative in this campaign:


General Creative Director
Javier Campopiano

Creative Director
Tony Waissmann

Copy Writer
Veronica Perera

Art Direction
Facundo Ardila

Agency Producer
Martin Mainetti – Gabriel Lancioni

Production Company



Art Direction

Demian Rodenstein, Diego Robaldo

Set Builder
Ramiro Starosta, Emiliana de Medio

VFX Company

Sound Designer
Matias Schiselman

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