Jamaica Tourism Board 'postcards' by Draftfcb

4.5 13 Votes

The UK's weather plays a starring role in the Jamaica Tourist Board's latest ad.

The spot, created by Draftfcb, was shot in Plumstead, south-east London and Eastbourne on the south coast. The 60-second spot features  British postal workers, braving grim UK weather, to deliver giant postcards sent from holidaymakers in Jamaica.

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Released: 28 March 2011


Elizabeth Fox, Regional Director UK/N Ireland

Creative Agency

James White

Art Director
Henry Finnegan

Creative Director
Alistair Ross

Linda Hodgson

Media Agency
Universal McCann

Media Planner
Rob Bellass

Production Company
Davey Inc.

Alexander Brown

Thomas Grove Carter

Nice Biscuits

Audio Post-Production
Mark Hellaby @ Clearcut Sound

TV, online, experiential

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