Strongbow 'tall order' by St. Luke's

3.6 12 Votes

Strongbow, the cider brand, is launching the third execution in its ‘hard graft’ campaign.

The execution created by, St. Luke’s, aims to position the brand as the ultimate refreshing reward for a hard days work. The spot centres on two men delivering a sofa to an elderly lady who lives on the 25th floor of a building. The ad was written by Al Young & Tim Collins and art directed by Julian Vizard. It was directed by James Rouse through Outsider. Post production was by MPC.

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Released: 07 April 2011

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Credits

Creative Director
Al Young & Julian Vizard

Copywriter
Al Young & Tim Collins

Art Director
Julian Vizard

Planner
Dan Hulse

Media Agency
Starcom Mediavest Group

Media Planner
James Roberts

Production Company
Outsider

Directors
James Rouse

Editor
Bill Smedley @ Work

Post-Production
MPC

Music Production/Track
Guy Farley

Audio Post-Production
Factory
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