Range Rover 'being Henry' by The Brooklyn Brothers

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Range Rover, the Land Rover owned car brand, has created an interactive Hollywood-inspired film with The Brooklyn Brothers to promote the Range Rover Evoque.

The campaign, 'Being Henry', allows users to choose the outcome of the film in the style of a 'choose your own adventure' storybook. As the Evoque comes in a range of options, the film uses the choices the player makes on behalf of Henry and translates them into a personalised Evoque.

In addition to being seeded online, the film will be shown at motor shows. The film was directed by Nick Gordon through Somesuch & Co. The digital production company was Less Rain and the music was by Soundtree. Post production was by Prime Focus with audio post production by Pure Soho/Grand Central/Angell.

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Released: 05 May 2011

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Credits

Director
Nick Gordon

Film Production Company
Somesuch&Co

Digital Production Company
Less Rain

Music
Soundtree

Post Production
Prime Focus

Audio Post-Production
Pure Soho / Grand Central / Angell

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