PG Tips 'the Fresh One' by Mother

2.5 9 Votes

PG Tips characters Al, played by Johnny Vegas, and Monkey go hill climbing in Mother London's latest spot for PG Tips. The ad promotes PG Tips 'The Fresh One', part of the 'The New Ones'‚ blends range.

Al and Monkey's picnic is interrupted by an eagle which swoops in and carries Monkey off into the distance. The ad was created by Mother and directed by Garth Jennings through Hammer & Tongs. Post production was by Prime Focus and sound design was by Factory. The director of photography was Simon Chaudoir.

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Released: 16 May 2011

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Credits

Creative Director
Mother

Art Director
Mother

Copywriter
Mother

Account Director
Mother

Agency Producer
Mother

Director/Production Company
Garth Jennings/Hammer & Tongs

Producer
Nick Goldsmith

Editor
Dominic Leung

Post Production
Prime Focus

Sound Design
Factory

Typographer
Ben McNaughton

DoP
Simon Chaudoir

Creative Director
Mother

Art Director
Mother

Copywriter
Mother

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