Talk Talk 'homes within homes' by CHI & Partners
CHI&Partners has created a new ad for broadband and phone provider TalkTalk with its new strapline ‘A brighter home for everyone’.
It features a woman at home chatting with a loved one via the internet. She is observed by animated characters that come to life within their homes including a doll’s house and a cuckoo clock.
Set to the song ‘Unchained Melody’ the ad ends on the characters rushing to their own computers and mobiles as loved ones make contact, which makes them smile.
The ad was created by Matt Collier & Wayne Robinson. It was directed by Adam Berg through Stink. Media is handled by mCHI. The ad is supported by press, online and customer communication activity.