Wall's 'thank you - kitchen' by Saatchi & Saatchi

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Wall’s is bringing back its iconic dog to its advertising.

The new ads, set to break during the semi-final of ITV1’s ‘Britain’s Got Talent’ on the 21st May, form part of a wider multimillion pound campaign which spans TV and online.

The 30’ ads, created by Saatchi & Saatchi, feature a new-look miniature dog that is used by the male stars of the ads to express their feelings to their loved ones.

The ads were written by Dan Warner and art directed by Andy Vasey. The director was Andy McLeod through Kirsty Dye. Post-production was by Big Buoy.

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Released: 19 May 2011

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Phil Chapman, Chief Marketing Officer

Claire Winstanley, Marketing Director

Executive Creative Directors
Paul Silburn

Kate Stanners

Creative Directors
Andy Jex

Rob Potts

Dan Warner

Art Director
Andy Vasey

Tom Gibson

Anne O’Neill

Media Agency

Media Planner
Mike McCoy

Production Company
Rattling Stick

Andy McLeod

Post-Production Company
Big Buoy

Wave – Engineer Parv Thind

TV, Print

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