Organix 'Goodies' by DLKW Lowe

3.5 1 Votes

Organix, the natural baby foods manufacturer, has launched its first TV ad, as part of the campaign by DLKW Lowe to promote Goodies, its snacks range for toddlers.

The animated TV spot features the theme from ‘The Goodies’ TV show and sees the Goodies characters exploring ‘Goodies Park’.

The endline ‘thank goodness for Goodies’ aims to position the brand as a lifesaver for parents, coming to the rescue with a healthy snack for toddlers. The ad was created by Frank Houston and directed by Trunk through Park Village. Post production was by Treacle and audio post production was by Scramble.

Share On:

Released: 19 May 2011

Credits

Client
Anna Rosier, Managing Director

Stephanie Hildon, Marketing Director

Crispin Stephens, Marketing Manager

Creative Agency
DLKW Lowe

Creative Director
Greg Delaney

Creative Team
Frank Houston

Planner
Niki MaCartney

Media Agency
The Media Shop London

Production Company
Park Village

Director
Trunk

Producer
Greg Kates

Post-Production
Treacle

Audio Post-Production
Scramble

Exposure
UK

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

DLKW Lowe scoops Organix business

DLKW Lowe scoops Organix business

Organix, the organic baby-food brand, has appointed DLKW Lowe to handle its £2 million integrated advertising account.