Keep Footy Beautiful 'art class' by BETC London

2.6 4 Votes

BETC London has created a campaign to rid football of the rot that is bad language and disgraceful behaviour for the group Keep Footy Beautiful.

The ad, created for and by a group of fathers working in advertising, shows seven year old children in an art class reacting to their teacher in the way premiership footballers would if they didn’t agree with the decision. The film prompts people to pledge by clicking like on the Keep Footy Beautiful Facebook page.

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Released: 01 June 2011


Keep Footy Beautiful

Matthew Charlton, CEO, BETC London

Johnny Maginn

Production Co
Mustard Films

John Doris

Simon WiIlcox

Post Production
Golden Square

Sound Design
Pure Soho

Darren Tiernan


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