The Huffington Post 'blog all about it' by MBA

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MBA have created the launch campaign for the UK edition of The Huffington Post, which includes live Twitter feeds at key train stations.

Commuters' are invited to tweet their opninios about current news topics and these views are are transmitted by the ads, "reflecting the real time interactive nature of The Huffington Post".

The campaign features mock newspaper stand sellers shouting ‘Blog all about it’ and ‘Not Standard’, digital 6 sheets with live twitter feeds as well as press, taxi and online advertising.

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Released: 08 July 2011

The Huffington Post 'blog all about it' by MBA

The Huffington Post 'blog all about it' by MBA

Credits

Copywriter
Art director
Planner (creative agency)
Media agency

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